Abstract
This document establishes terms, definitions and service requirements for service providers conducting market, opinion and social research, including insights and data analytics (hereinafter referred to as "service providers").
Non-market research activities, such as direct marketing, are outside the scope of this document.
General information
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Status: PublishedPublication date: 2019-02Stage: International Standard published [60.60]
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Edition: 3Number of pages: 66
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Technical Committee :ISO/TC 225
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Life cycle
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Previously
WithdrawnISO 20252:2012
WithdrawnISO 26362:2009
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Now
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